Chapter 427
The executives and board members who had been about to speak saw his genuine anger and quickly swallowed their words. That was fine- if Plan A didn’t work, they still had Plan B.
When Brian called for the next presentation, the planning department manager shot up from his chair. “Mr. Atkinson, I have some new ideas about the company’s future development direction,” he announced.
Brian nodded slightly at him. “Go ahead.”
The planning manager immediately projected his prepared presentation onto the big screen. “Everyone, please look at the screen. This is a chart I compiled showing recent factors affecting our product sales.
“According to the data, the trending topics generated by Mr. Atkinson and Mrs. Atkinson have significantly boosted sales across all our major products.”
Brian’s brow furrowed as he listened. He looked up at the planning manager, who was still enthusiastically explaining his research to the room, and coldly interrupted him. “Just get to your point.”
He hoped this wasn’t going where he thought it was going, or else–Brian’s grip tightened on his pen with a sharp motion.
The planning manager was completely oblivious to the warning signs. He thought Brian was just annoyed by his lengthy explanation, so he quickly cut to the chase.
“Mr. Atkinson, my recommendation is that the company should focus on the maternity and baby industry, couples‘ jewelry, and fashion for the next six months to three years. We could even start building buzz around baby products right now.
“Once your child with Mrs. Atkinson is born, we add some light promotion, and our company will absolutely dominate that market.”
The planning department manager finished his pitch and couldn’t help but glance smugly at the colleagues who had just been shot down by Brian.
‘Live streaming and making videos to stay relevant? Please,‘ he thought
revenue streams for the company–now that’s real strategy!‘
‘Using this momentum to break into new industries and find fresh
Plus, this approach would perfectly avoid the areas where Brian and Jessica didn’t want to be marketed.
All they’d need to do later was have the official company account post congratulations when Jessica’s baby was born, then occasionally share some press releases about Jessica using company products.
The planning manager had already figured out exactly how to write the copy.
The other executives and board members in the conference room looked thoughtful, and soon someone chimed in with support.
“That’s a solid proposal. I’m on board.”
“I agree too. The company hasn’t expanded into new sectors in ages. This would be a perfect opportunity to test the waters in the maternity market.”
“Exactly. Count me in as well.”
Brian looked at the smug planning manager, then glanced around at the executives and managers who had mostly voted in favor of the proposal. Suddenly, be shot to his feet and slammed his hand down hard on the conference table.
The force was so strong that the solid wood table shook for several seconds.
1/2
Chapter 427
“Everyone shut up!” Brian’s furious roar left everyone in the room stunned.
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